Job Description
• Defining, developing, and evaluating the marketing strategy, based on the organization's goals, market needs, cost factors and profit margin.
• Formulates, directs, and coordinates marketing activities and policies to promote services.
• Assesses the financial aspects of business development, such as budgets, expenditures, research and development allocations, and projected return on investment.
• Developing pricing strategies and striking a balance between enterprise goals and customer satisfaction.
• Building a comprehensive database about the markets, competitors and everything related to competitors, their products, prices, and marketing plans.
• To define new shipping destinations while expanding shipping services
• Contacting customers, following up and answering all inquiries until sales goals are achieved.
• Analyse the data collected by marketing research about markets and competitors and present them in the form of results for which appropriate decisions can be taken.
• Overseeing the performance of Marketing and Sales Department employees, directing them, evaluating their performance, and recommending their training to improve overall performance.
• Responsible for sales forecasting and strategic planning to ensure profitability, analyse business developments and monitor market trends.
• Negotiating contracts with sellers and clients.
• Coordination and participation in promotional activities and exhibitions whenever necessary.
• Reviewing sales reports and achieving profitability.
Job Requirements
• Education: Bachelor Degree
• Experience: Minimum from 6 to 10 years of experience including 5 years in supervisory positions- Experience in freight forwarding
Knowledge/skills:
• Knowledge of the principles and methods of offering, promoting, and selling services. This includes marketing strategy and tactics, product demonstration, and sales techniques.
• Knowledge of the principles and processes for providing customer services. This includes assessing customer needs, meeting quality standards for services, and assessing customer satisfaction.
• Obtaining training courses or workshops in business development, an accredited specialist in marketing and sales workshop, an effective sales skills workshop (tools and techniques), a customer service workshop (customer loyalty and satisfaction)
• Obtaining a master’s degree in marketing
• Computer skills proficiency is good.
• Languages: Proficiency in English is preferred.